A venture studio creating tech-for-good startups

Follow our journey

Follow our team as they transform bold ideas into scalable ventures that solve real world problems, seize market opportunities, and deliver lasting impact with sustainable returns.

Our journey goes public in January 2026.
We will soon be sharing our progress, challenges, and insights through a series of video podcasts blog posts.

We imagine, build, and launch purpose driven startups from the ground up

Funded by Stephen Gray, Good add Ventures operates on the uncompromising belief that “technology must serve humanity, not exploit it.” Our mission is to leverage technology for good, designing and building solutions engineered to enhance human well-being and solve critical real-world problems.

We have selected the following three startups from our ‘ideas pool’ to actively work on: